Day 10 of #Vidtember: Top tips for organising your media information

I believe it is so important to be organised as it impacts productivity and creativity. There’s no point in spending ages looking for documents, which will hurt your bottom line.

My three tips for staying organised are:

  1. Start a media list of names and publications of all the journalists that may be interested in your stories
  2. When you start pitching stories to journalists, place the email you sent the journalist into a Word document and keep every pitch for future reference
  3. Document every piece of media coverage that you receive so you can use that coverage in your marketing and pitching for new business

Day 9 of #Vidtember: My secret networking tip

One tip that has helped me sustain and build my business is to organise a lunch once a month with people I want to network with.

It’s an opportunity for them to network with each other as well as me. The benefit of this is you bring like-minded people together and help them forge multiple relationships at once! Plus they remember you for organising a lovely get-together, so it’s a win-win.

Networking doesn’t have to be going into a room full of people and handing out business cards. Relationships can be developed in social ways and you can have fun at the same time!

Day 8 of #Vidtember: It’s brand new day

Here is a glimpse into my ritual of watching the sunrise and breathing in the beauty of nature. Share in the wonder of this beautiful dawn moment. How do you start your day? It’s so easy to wake up and start the day without setting an intention for the day – or simply to be grateful for having another day on this planet. Stop and look at the wonder around you. It’s amazing what you see when you do.

And check out my #Vidtember blooper!

In my attempt to share my morning ritual, my iPhone video fell from my second story balcony. Thankfully it landed on grass and all was well!

Day 7 of #Vidtember: 3 lessons from Arianna Huffington

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One of the women I really admire is Arianna Huffington, Founder and Editor-in-Chief of The Huffington Post. I had the opportunity to meet her and hear her speak. I loved what she had to say.

She believes that we need to redefine what success looks like. Moving away from power and money and also include wellbeing, wisdom, wonder and giving.

She urged people to tell their stories (sound familiar!) because people learn from other’s stories. So your experience, failures and successes can all help people so they don’t have to go through the failures and draw on the what works.

Arianna said that the best networkers are those that walk into a room and think “how can I serve these people” rather than what can I sell them. It about creating relationships and have conversations. So true!

She talked about taking time away from out devices and “turn off all devises and gently escort them from our bedrooms”. Something I really need to do is, rather than check devices in the morning, get up and spend one minute setting your intentions for the day. That is what the most creative people do. The best ideas come after silence and stillness and you can hear the whisperings.

ABOUT CATRIONA POLLARD

Catriona Pollard Speaker and Trainer in Social Media

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